Global Retail Brand
VuePlanner Frames Success for Eyewear Brands
Owners of the world’s most iconic vision care and eyewear brands understand the importance of a strategic YouTube presence to reach their brands’ multifaceted target audience and has partnered with VuePlanner across 7 brands and 15 individual campaigns over the years. VuePlanner’s custom YouTube strategies per brand ensures investment is focused on each initiative’s specific KPIs – delivering strong ROI and measurable brand lift time and time again.
Impressions
Completed Views
Clicks
Location Extension Engagements
Conversions
Lift in Ad Recall
Lift in Awareness
Lift in Consideration
Why VuePlanner:
Full-Funnel Solutions: VuePlanner solves the opportunity that is YouTube advertising – providing clients with thoughtful campaign strategies designed to deliver results. Whether the goal is top-funnel awareness or bottom-funnel conversions, VuePlanner ensures your brand’s investment is spent wisely.
Transparent Reporting: In-depth campaign reporting is delivered in your preferred template – providing insight into campaign pacing and performance by YouTube product for on-going optimization opportunities. Additionally, interactive reporting dashboards provide real-time access to data by product, creative, device, demo and more.
Best-in-Class Account Services: VuePlanner’s team of YouTube experts provides always-on support for your every need and question. Let us do the campaign heavy-lifting and deliver results via visually appealing and easily digestible reporting.
Ready to see context in action?
Context matters – schedule a demo today and let’s find the collections that speak to your audience and drive better video performance.
